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Portfolio

Content & Data

Analysis / consulting

CONTENT STRATEGY & CREATION

Content consultancy and development: Planning, creation and optimisation of multimedia content for DMOs, mountain railways, leisure operators, consistent, communication planning in the digital space. 

SMART TOURISM DATA  

Advice on data collection, enrichment and activation, visitor management, visitor flow analysis, data interpretation and tourism policy recommendations.

Planning / Tactic

SEO & CONTENT-OPTIMISATION

Website audits, ranking checks, keyword research & needs and gap analysis. Based on this, digital content optimisation including search engine positioning alignment.

CRM & MARKETING AUTOMATION

Consulting on CRM implementations, customer retention models, loyalty systems, lead management, design including targeting & content support.

Production / Realisation

SOCIAL MEDIA FULL SERVICE

Full social media support and expertise, from concept to implementation, strategic planning, content creation, community management, monitoring and analysis of performance metrics.

ANALYTICS, CONSENT & REPORTING 

Advising tourism stakeholders on requirements and implementation: from consent management and tracking to visualising complex data in intuitive dashboards.

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August Everding Straße 25

81671 München

Deutschland

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