A group of friends meets in the city park in the current cinema spot. The atmosphere is relaxed and as usual they have a crate of Wernesgrüner with them. The park field with the large tree becomes the lynchpin for different scenarios. Instead of picking a stylish location for the laid-back get-together, the friends prefer some nature. They turn it into their “local bar” or “VIP area” by enjoying Wernesgrüner Pils Legende together. Kicking the soccer ball around turns into a “goal fest”. Everything good comes together with this beer. Everything.